SG2. Competing and coordinating with other energies – what can we learn?

Chaired by: Barbara Jinks

Scope and Purpose:

The study group will analyse the advocacy activities of the energy sector and their results.  The study will be mainly focused on coal, oil, nuclear and renewables.

For each energy, the report will analyse how the communication activity is organised and coordinated and which are the main prime audiences, channels, topics & arguments used.

The study group will also analyse the marketing and promotion activities of each energy sector (coal, oil, nuclear, renewables, others) in order to expand their activity and attract new customers.

The study group will develop a comparative analysis and Benchmark handbook on other energies